Dynamics of Successful International Business Negotiations

Dynamics of Successful International Business Negotiations is an invaluable tool for developing new approaches of negotiations from diverse cultural background. It presents an array of cultural variables that influence a negotiator s behaviour and decision making. It discusses factors such as protocol, the role of an individual in a negotiation and shows you how to use these factors to your advantage to predict and interpret the actions of your foreign counterpart. In addition, the book examines the cultural differences of Europe, Asia, Africa ,South America and demonstrates how you can capitalize on these differences during negotiations.